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Items for February 2012
Bulletin Blog
The joy of SM
“Social media is a bit like teenage sex – everyone is talking about it, very few are doing it and almost no-one is doing it well.” When it comes to reaping the rewards of successful social media management, only a handful of organisations are actually getting some. Smart phone apps are one way to make the ‘anywhere anytime’ demands of social media manageable - here are five that I couldn't do without.
Read more »2 for 1 on Valentine’s Day
As it’s Valentine’s Day, we thought we’d share a really clever piece of design-led PR. This campaign by Crispin, Porter + Bogusky for Scandinavian Airlines uses direct marketing, QR codes and smart phones more effectively than anything we’ve seen before.
Read more »‘learning from others’ mistakes’
Cast your mind back to your school days and try to visualise your old teachers. No doubt there was at least one that you feared and respected in equal measure. The sight of a talkative teenager crossing their fierce side was warning enough for everyone else to avoid ever doing so. But you’d still look forward to their lessons. Why – because they engaged and controlled the otherwise unruly classroom. This is how I’ve come to see Twitter – harsh, but usually fair and often a good teacher.
Read more »News
Helm Godfrey undertakes research into impact of cancer in the workplace
More than 100,000 people of working age in the UK are diagnosed with cancer every year, but the impact of this on the workplace has gone largely unrecorded. A new study by Helm Godfrey – a leading employee benefits adviser – in partnership with Screen4life aims to give a snapshot of the level and effectiveness of support and services that exist for cancer sufferers in the workplace. It’s hoped that the results could lead to the development of better workplace-based solutions to the difficult challenges that come with cancer. Read on to find out how companies can participate in the study.
Read more »‘EIS investment opportunities are the best for more than a decade, says Calculus Capital’
With smaller firms eligible for EIS funding struggling to win bank lending, EIS fund managers like Calculus Capital say they're being offered some of the best opportunities they've ever seen. The rewards could be very attractive and investors can argue they are also backing Britain and the drive for economic recovery. Journalists call us for case studies and quotes if required. Read on for Calculus’s latest views.
Read more »Drawdown rules contributing to pensions cut of nearly a third
Financial services companies don't often campaign on behalf of the general public. So credit to low-cost investment platform A J Bell, which is currently taking up the fight on behalf of pensioners who've seen retirement incomes fall by up to a third as a result of new rules on income drawdown coupled with record low gilt yields. Read on for the latest information and data from A J Bell on this issue, which highlights the potential plight of those already in or reaching retirement…
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