As this week’s PRCA seminar on the future of new business showed, PR professionals must first recognise the changing media landscape, then embrace it.Read more »
This week saw the unveiling of a new Everton football crest for the 2013-2014 season – well, three of them to be exact.Read more »
Just how do young people find about what is happening in the world? And how can communications professionals reach them? Here a guest contributor, 17-year-old Dominic Lean, writes about how he keeps up to date with the news.
I’m going to start with a confession: I have never bought a newspaper. And I am far [...]
To many people creativity is seen as a gift. I’m not convinced. After reading Geoff Colvin’s “Talent is overrated: What really separates world-class performers from everybody else” recently I’m more confident it can be learned.Read more »
“Can you believe it, my wife bought a competitor’s loaf, so to avoid this calamity happening again, we developed this great tasting Seeded Batch which she now claims is her idea!” Jonathan WarburtonRead more »